Microsoft Sees The Importance In Windows
Windows has had many logos over the years and it seems as though, the more time that passes, their logos just keep getting better and better. Their previous logos have resembled a flag ever since Windows 3.1. With Windows 8, the logo was created to resemble more closely the 89 logo; which looked much like a traditional window.
As you may imagine, Windows only works with the best of the best when they are in the need of a new logo. The company does this so they can stay fresh and appear new for both existing and potential future customers.
A logo says a lot about a company and a lot of thought goes into what Windows decides and why they decide on it. For Windows 8, they decided to reach out and get help from Pentagram.
Windows 8 – Hello Window, Goodbye Flag
So, why exactly has Windows decide to get rid of the more ‘flag’ feel and stick with a much more basic window logo that they had in the earlier years of the company? The answer is simple; the Windows 8 (which is currently still in beta) is meant to resemble taking technology and giving it to the people, allowing them to have more control over their everyday lives and find their own personal uses for it.
Microsoft wanted to go back to their roots and keep things simple this time around, as they try to do for customers around the globe with their software. They wanted a logo that was both modern and had a bit of a classic feel to pay homage to the beginning of the company and how far they have come over the years.
Window’s Requirements
Microsoft tends to go for colors that are bold and flat, while also being both clean cut and simple. Microsoft is all about their Metro principle that keeps them staying “authentically digital.” The Windows 8 logo design is meant to be fast, quick and to the point; just like their services are.
Lastly, the company wanted the new Windows 8 logo to stand out but also not be anything over the top; giving both a sign of simplicity that cannot be beat as well as class. The slight tilt allows you have a different perspectives and view of the technology that is customizable by you; the user. As you change your colors within your personal settings, the logo will change with you, making the logo unique to each individual user.
Previous Windows Logos
Windows has had many different logos throughout the run of their company. Let’s go back in time and discuss a few of them.
Windows 1.0 Logo
The Windows 1.0 isn’t remembered by many but it was the beginning of everything. The design was simple and to the point; only featuring the colors blue and black.
Windows 3.1 Logo
With Windows 3.1, the design was completely changed; giving the customer much to look at. Instead of just being a window, this was the first logo that started to look like a flag which featured the colors red, green, blue and yellow. The motion of the logo seems to show how quickly the company was changing
Windows XP Logo
Windows XP took the previous logo and made it a bit simpler. The movement in this logo seems much more controlled. The XP logo looks as if it’s a flag lightly blowing in the wind; holding its own, just as the company was at that point.
Windows Vista Logo
We can’t forget to mention the Windows Vista logo. This took the previous XP logo but made it a bit more simple; containing the waving flag in a blue circle, fading from dark blue at the top, to a dimmer blue at the bottom. This logo became the Start button and became known as the ‘pearl’.
Windows 7 Logo
From there, you have your Windows 7 logo, which is much like the Windows XP except it says Windows 7 underneath instead of Microsoft Windows XP.
Windows 8 Logo Conclusion
The Windows 8 logo is amazing so far. It’s very simple and catches my eye right off the bat. Of course, it’s hard not to be a little biased and still love the Windows Vista one but that’s only because we’ve all become so used to seeing it everywhere.
There is a nice meaning behind the new Windows logo and am sure it’s going to catch on once they add on the finishing touches. It’s always refreshing when Windows changes their logo because it shows they are on top of things and are always on their toes giving us the best software possible.
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Last but not the least, Special thanks to our twitter follower Tanaya Mehta for requesting this Windows 8 logo review.
